DANI LOLENG

I am an experience designer focused on changing the world strategically and aesthetically. My journey to building experiences began when at the University of Virginia. As a Studio Arts major concentrating Sculpture, I loved focusing on installations and works that allowed the audience to explore and interact with. I am currently pursuing a Master’s Degree at VCU Brandcenter for Experience Design, where I am learning to meld digital and physical experiences to create holistic solutions.

FLOSSIER: EMBROIDERED CLOTHING 

Flossier is a clothing line that uses embroidery to give secondhand pieces a new colorfulfun life. The former design on the clothing inspires the new design, making each piece unique. I started embroidering as another way to edit my clothes and as an alternative to buying new clothing or fast fashion. Flossier helps me practice circular design, and also allows me to express my style in a new way. 

Weekend Forever - Mid - Flossier
Weekend Forever - Mid - Flossier

Weekend Forever - Close Up - Flossier
Weekend Forever - Close Up - Flossier

Weekend Forever - Group - Flossier
Weekend Forever - Group - Flossier

Weekend Forever - Mid - Flossier
Weekend Forever - Mid - Flossier

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L8r G8r - Close Up - Flossier
L8r G8r - Close Up - Flossier

L8r G8r - Mid - Flossier
L8r G8r - Mid - Flossier

L8r G8r - Group - Flossier
L8r G8r - Group - Flossier

L8r G8r - Close Up - Flossier
L8r G8r - Close Up - Flossier

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Seeing Colors - Mid - Flossier
Seeing Colors - Mid - Flossier

Seeing Colors - Close Up - Flossier
Seeing Colors - Close Up - Flossier

Seeing Colors - Group Shot - Flossier
Seeing Colors - Group Shot - Flossier

Seeing Colors - Mid - Flossier
Seeing Colors - Mid - Flossier

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Waves - Mid - Flossier
Waves - Mid - Flossier

Waves - Full - Flossier
Waves - Full - Flossier

Waves - Group - Flossier
Waves - Group - Flossier

Waves - Mid - Flossier
Waves - Mid - Flossier

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